Google Medic

Last month, Google rolled out one of the largest search engine algorithm updates it’s ever done—leaving a trail of tumultuous website rankings in its path. Dubbed at onset as the “Google Medic Update” by SEO guru, Barry Schwartz, the update primarily affected organic rankings for health, fitness, and medical websites. As more information and research has emerged, however, SEOs have begun referring to it as the “Query Intent Update.”